Kristen Moon featured on U.S. News

Consider the Cost Benefits of Private Colleges.

Kristen Moon, founder of Atlanta-based Moon Prep, says that while Ivy League schools are typically generous with need-based aid, merit-based aid doesn’t exist at these institutions. “Even if you have a 1600 SAT, you still won’t get a merit scholarship.”

“Small private liberal arts colleges tend to be the most generous with merit aid,” Moon says. “These smaller private colleges attract the type of student who is academically strong enough for the Ivy League. They lure them with free money.”

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